As one of Jackson, Mississippi’s top recruiting firms, Staffers knows that workplace morale is a critical part of every company’s culture. However, most employers are so focused on keeping external customers happy, they forget about the internal ones – employees.
Considering the average employer loses from 20-50 percent of their employee base each year – according to MetLife’s 10th Annual Survey of Employee Benefits, Trends and Attitudes – most companies could stand to gain from investing more in improving employee morale.
So what benefits does it offer – and how can you foster it within your organization? Here’s a look:
Benefit #1: Creates a happier, more loyal and more productive workforce.
When employees enjoy their work and feel like they’re valued and making a difference, they remain committed to their roles, as well as to the company. In short, happy employees stay longer. Low morale, on the other hand, leads to disengaged employees, poor motivation levels and increased turnover.
Benefit #2: Better collaboration and cooperation throughout the company.
When people understand a company’s goals, vision, and expectations, morale is higher. They know what they’re working toward and how they fit in individually. This makes it easier to collaborate with colleagues to get the job done. However, when employees don’t know what company goals are or expectations keep changing, then trust and morale, along with any sense of collaboration and cooperation, diminish.
Benefit #3: More satisfied customers.
When employees are happy – and recognized for their hard work, they will make a more positive impression on customers, increasing satisfaction and boosting the bottom line. When employees don’t feel appreciated or valued, they are far less motivated to serve external customers well.
Now that you know the benefits of increased morale in the workplace, what can you do to foster it at your company?
- Start by measuring your current level of morale. Talk to your employees through meetings and anonymous surveys to find out what you’re doing right and areas that could use improvement.
- Encourage more communication. But start the process by communicating more often yourself. Make sure your employees understand the company vision and brand, as well as feel comfortable coming to you with issues and concerns. Remember, a free flow of communication is healthy for your company.
- Create an employee rewards and recognition program. Boost employee morale with a rewards and recognition program for those employees who consistently deliver excellent results, or who go above and beyond in a certain role. The more valued employees feel, the better job they will do.
- Develop employee skill levels through training programs. Help employees improve their knowledge and skill level through access to training and development programs. This will create a stronger workforce and send the message to employees that you care about their careers.
When you invest more in your people – and in increasing their morale – you can build a stronger culture based on trust, understanding, collaboration, and respect. This all stands to strengthen your brand and give you a competitive edge in the marketplace.
If you need more help recruiting and retaining employees for your team, call Staffers. As one of Jackson, Mississippi’s top recruiting firms, we can help you find the people you need, where and when you need them.
Contact us today to get started or learn more.
