The Importance of Recruitment Marketing

Recruitment marketing is a practical approach to finding and attracting top talent.  The Undercover Recruiter compares this strategy to a pyramid or funnel. At the base of the funnel is “Awareness,” followed by “Interest,” “Active search,” “Application,” “Evaluation,” and finally, at the top, “Hire.” According to the Undercover Recruiter, however, “Many consider [recruitment marketing] the… Read more »

The Keys to a Successful Digital Networking Strategy

What does networking mean to you? Talking to new people? Reaching out to ask for favors? Making cold calls? For some, those activities are uncomfortable and nerve-wracking. The good news? Networking has gone digital, making it much easier for everyone. Here’s how to make digital networking work for you! Join a Variety of Online Groups… Read more »